Song / Je Ne Sais Pas Pourquoi
Kylie Minogue / Je Ne Sais Pas Pourquoi
"Je Ne Sais Pas Pourquoi" is a song written and produced by Stock Aitken Waterman and recorded by Kylie Minogue for her debut album, "Kylie".
The song, with its French inspired theme and accompanying video, was released as the fourth single in October 1988.The title of the song varied in different parts of the world. In Australia, the US, Canada and New Zealand it was retitled "I Still Love You" followed by the original French title in brackets. In some parts of Europe, there was a further variation, "Je ne sais pas pourquoi (I Still Love You)" but although the 7" single had different titles depending on the territory of release, the song itself is the same.
The song was most successful in the United Kingdom where it debuted at number 11 on the UK Singles Chart, until rising to number 2, staying there for three consecutive weeks (only behind Enya's "Orinoco Flow"), becoming Kylie's fourth consecutive Top 2 hit in less than a year. The song stayed in the charts for fourteen weeks and went on to sell 315,000 copies.
In the UK territory, "Je ne sais pas pourquoi" was originally planned to be released as a double A-side with "Made in Heaven". a brand new Stock Aitken Waterman composition. The original plan was to heavily promote "Je ne sais pas pourquoi" during the singles' early chart run, and once the song had peaked, the single would be officially 'flipped' and promotional emphasis shifted to "Made in Heaven" which would become the listed A-side. This marketing tactic had been used similarly with Rick Astley's single "When I Fall In Love"/"My Arms Keep Missing You" with the latter song becoming the singles' 'official' A-side after Christmas 1987. However, after reaching number 2 for 3 consecutive weeks, "Je ne sais pas pourquoi", although included on the widely available Kylie album, performed so well on its own that the plans to release it as a double A-side single were changed.